Surrealism has a distinct impact on graphic design in liberating the human spirit. Open composition is incorporated into graphic design in this movement. Art invites dreams and the unconscious realm. This movement was greatly influenced by Sigmund Freud's The Interpretation of Dreams, 1899. The idea of the subconscious mind which encouraged a freeing of the mind from rational and utilitarian values and constraints. While critics scoffed at the movement, it proved extremely influential in the literary and art world until today and beyond (Meggs).
Salvador Dali The Persistence of Memory, 1931
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